Hokey Pokey

Predefined menu serving you 100s of option are the norm these days. You are served what the person on other side believed is the most popular choice. And this is exactly where ‘Experience’ goes for a toss. I remember reading about Starbucks in a number of case-studies in our first year classes. They strive on making the perfect cup of coffee for each individual. Teach those customers so that they know what exactly their taste is. I have never been to Starbucks but yesterday Hokey Pokey gave me a feeling that I imagine is very close to ‘the Starbucks experience’.

And it gave me a chance to be kid again. Enter the shop and you see kids of age 5 to 55. All lavishing ice-creams, which they themselves have designed. Yes, 'design' is the word. Mix and Match. And the best part of it is that you see your ice-cream getting prepared. It’s an art not a science – if I can define the way they were preparing the ice-cream combos.

Creativity is the soul of this place. From the design of on-the-wall menu to look and feel of store. Their website gives you a glimpse of the same. Great show guys.

What to try there? Go and try anything. For some of your lazy asses, there are some predefined combos too. Spend some time at the counter and see them making those combo and you will get a hint of what might come your way in your flavour.

They are present in 6 locations in Mumbai, check out their website for more info.

PritS’s Final Say: Highly Recommended. Just go for it.